Innovation and customization is something we at ADF strongly believe in. We believe that by constantly innovating, we can reach to a greater audience worldwide, offering immense business potential in various countries.

World over, the Ethnic Foods market, especially, the Indian Ethnic Foods market is growing very rapidly.

A systematic induction of marketing orientation and further strengthening of the marketing and distribution efforts has helped ADF brands become a success in International markets.

Brand promotions through Television and other media platforms have created demand for our products in numerous countries, not only amongst the Indian population but also South Asian community and mainstream population at large.

We have exclusive importers and distributors in each market we operate, who ensure our products reach retailers, wholesalers, restaurants and Foodservice catering clients.

These established markets have full time Country Managers based in their respective regions. Their main role is to be aware of the shifting market trends, consumer needs and also to serve the distributors & retailers. Their input helps the company to come up with innovative and improved products as required by our valued customers.

Ashoka TV Commercials links:
- For Parathas
- For Olive oil Pickles
- For Ashoka Frozen Snacks
- For Ashoka Ready to eat Curries
- For Ashoka Frozen IQF Vegetables
- For Ashoka Frozen Tandoori Naan & Roti
- For Ashoka Frozen Microwaveable Phulka Roti
- For ADF Foods acquires Us-based Elena's Food Specialities